As Lead Graphic Designer at Quality Control Sports, I led the creative direction for digital campaigns across major social platforms including TikTok, Instagram, and X. I developed over 120 digital assets to support a consistent monthly content calendar, which contributed to a 55% increase in weekly engagement on Instagram. My role also included managing the design and production of a wide range of marketing materials, from logos and brand decks to newsletters and both digital and print-ready advertisements, ensuring brand consistency and high visual impact across all touchpoints.